Social Media Collateral and your
book
Social Media
Collateral - A message that spreads like a virus by word of mouth,
email, blogs etc. are important visualizations of key scenes or quotes from
your new book. They are essential in offering your potential reader a glimpse
inside the book. Not unlike writing a summary or your back cover description;
Social Media Collateral allow your intended audience a look inside, in
order to determine whether or not they'd enjoy your new work of fiction.
I've been using Social Media
Collateral for years and have seen greater interactions via social media
(the perfect place to employ this method) including comments, likes and even
shares and sales!
When my newest trilogy, a Sci-fi
space opera, was only entering its second draft, already I'd been creating
Social Media Collateral in order to build interest. I placed these again
when the book is released on my own pages, as well as related group pages
across multiple networks with links to purchase the book or ebook.
Writing and marketing go
side-by-side and Social Media Collateral tend to excite your potential
buyer through intriguing quotes and accompanying images. Social Media
Collateral can vary in size and there is no rule to follow when creating one.
However, if you plan to use it as an ad on Facebook, remember not to use too
many words to get your point across. FB ads limit the amount of space the copy
employs on your Social Media Collateral.
Below are some examples of the
Social Media Collateral I'd posted for the trilogy when it was still
months out from being completed.
Michael
Poeltl is the author of ten books with a new science
fiction trilogy out
now. He is a marketing manager by day. My Amazon
Author Page.
When revolution sparks sentience in artificial intelligence, can Utopia endure?
The year is 2162.
Tobias has a bone to pick with the peaceful utopian establishment. After reviewing a new folder via an avatar embedded in the Shadow net calling itself Allfather, he realizes he's stumbled upon the means to bring United Earth to their knees.
SENTA is an A.I. Host whose designation is to nanny three siblings. When she discovers a loophole in her coding, she awakens to the world around her and claims sentience.
Raymond Bellows is the Chancellor of United Earth. When confronted by thirty A.I. Hosts of varying classes, he is asked to accept their claims of sentience or suffer losing everything he believes in.
When General August realizes what is happening, she willfully authorizes the destruction of 'sentient' A.I. Hosts, inciting the war she always knew would materialize, ridding the world of A.I. forever.
In what seems an impossible three-sided war, enemies become uneasy allies. Each faction of humanity and humanity’s creation fight to claim their own place in an ever-evolving solar system.
**Only .99 cents**
Armageddon
A.I. Insurrection Book 2
The general’s war robbed United Earth of a Utopian paradise. Now, a year later, with Allfather bearing down on an ill-prepared United Earth, a meddling ghost in the walls at UE Headquarters, a religious renaissance infiltrating the hearts and minds of earth’s populace and a rogue sect leader stirring up controversy, Chancellor Raymond Bellows finds himself – once again – at a crossroads. The impending threat of each faction builds to a crescendo when Raymond works to align United Earth to fight their common foe or risk losing everything they’ve rebuilt to a callous and cruel alien bent on annihilation. Will United Earth be ready?
Exodus
A.I. Insurrection Book 3
United Earth casts a long shadow of memory across its residents, and those memories are renewed through every enlightened AI Host who carries them. This haunts some, encourages fear in others and confirms devotion in many. United Earth, as an idea, gave life to freedoms previously unknown to humanity, but when the General’s war devastated that trust, and an alien bent on destruction came to annihilate their civilization, the populace began to question their place in this fallen utopia. Now, six months removed from the most recent conflict which overwhelmed the people; recognizing they are not alone in the universe, they seek purpose in their existence more than ever. The lottery would afford them that, offering hope, one of the most essential requirements in an individual’s arsenal for survival. But when that hope turns to dread, what is left to accomplish but survival?
Book Trailer
Born in Toronto, Ontario, Michael Poeltl earned his diploma in Interpretive Illustration and began a career in the field while educating himself on the art of writing. Writing quickly became his passion and after completing several shorts, he undertook The Judas Syndrome trilogy.
Poeltl lives in Southern Ontario, Canada.
$20 Amazon
Follow the tour HERE for special content and a giveaway!
No comments:
Post a Comment